Due to rapid pace of today’s business, the organization’s account and lead data become obsolete over time. There are many factors that makes your data obsolete such as - employee change jobs, companies move or shut, mergers and acquisitions, relocations etc. These changes add additional complexity to sales and marketing teams as lists become dirty and demand generation campaigns start falling flat.
With MiDataView Research Assist, you can keep your data refresh and up-to-date. You can verify and replace dead data and append missing data and save a lot of time and resources.